Simple, transparent pricing
Start free, upgrade when you need more. No hidden fees, no surprises.
Forever, no credit card needed
- 20 optimizations / day
- Up to 5 images at a time
- 5 MB max file size
- Custom optimization settings
Billed monthly · cancel anytime
- 2,500 optimizations / month
- Up to 100 images at a time
- 50 MB max file size
- Custom optimization settings
Billed monthly · cancel anytime
- 1,000 optimizations / month
- Up to 50 images at a time
- 24 MB max file size
- Custom optimization settings
Worth it on day one
Think about what image optimization actually costs you. If you spend just one hour a week on it, that adds up. The Premium plan on Image Optimize is $14 / month, and has made my image optimization workflow up to 75% more efficient. See for yourself how much it can save you.*
*Calculations are based on 1 hr/week spent optimizing images before, reduced to 15 min/week after a 75% efficiency gain with Premium. Savings shown are net of the $14/month subscription cost. Equal savings cannot be guaranteed in all cases.
Frequently asked questions
Can I cancel anytime?
Yes, cancel anytime from your account settings. You keep full access until the end of your billing period.
What happens when I hit my limit?
Optimizations pause until your next billing cycle begins. Your account is never charged extra overage fees.
What image formats are supported?
We support WebP, AVIF, PNG, and JPEG for both input and output.
Is there a free trial for paid plans?
The free plan gives you 20 optimizations per day with a max file size of 5 MB, no credit card required. Upgrade whenever you need more.
Is Image Optimize secure?
Yes, we take security seriously. All images are processed securely, deleted from our servers after processing, and never shared with third parties.
Can I save my optimization settings?
Yes, you can save your optimization settings for future use, allowing you to quickly apply your preferred settings to new images.
Can I re-download past optimizations?
Yes, your most recent 50 optimizations are stored securely in-browser and can be re-downloaded at any time. Your images are never stored on our servers to maintain privacy and security.